Designing and Building AI Products and Services

Uncover potential applications of AI for growth

Inquiring For
Total Work Experience

Introduction to AI-Based Product Design

If you are a technology professional or an entrepreneur working in the field of artificial intelligence (AI), this program will help you understand design principles and applications of AI across various industries. The goal is for you to create an AI-based product proposal, which can be presented to your internal stakeholders or investors. You will learn the various stages involved in the design of AI-based products, and the fundamentals of machine and deep learning algorithms, and apply the insights to solve practical problems.

Watch the Program Preview

Get a firsthand look at how this program empowers you to design impactful AI-driven solutions.

    Who Is This Program For?

    This 8-week course is ideal for you if you are a technical product leader, technology professional, technology consultant, or entrepreneur who wants to enhance your understanding of AI technology fundamentals and tools, and explore various design processes involved in AI-based products. Knowledge of calculus, linear algebra, statistics, and probabilities is beneficial, along with basic Python experience. The program is ideal for:

    • Technical Product Managers & Leaders in charge of machine learning and AI-based products in their organizations who are looking to add value to their organization by leveraging the latest in AI technologies.

    • Technology Professionals who design and develop technology solutions aligned to organizations’ needs and are looking to broaden their understanding of developing AI-based solutions using machine learning algorithms.

    • Technology Consultants who focus on the analysis, design, and development of technology solutions for clients.

    • Founders of AI Startups that build AI-driven applications and want to learn a proven framework for developing viable AI products and network with other technologists.

    • UI/UX Designers & Leaders responsible for managing user experience of AI-based applications.

    Note: The content of this program assumes previous knowledge of calculus, linear algebra, statistics, and probability. Basic Python experience will also be beneficial.

    Past Participants Profile

    Past participants of the program have come from diverse backgrounds, industries, functions, and cultures and bring a range of work experience. The cohort diversity enables you to derive new perspectives and build innovative solutions for the unique challenges facing your organization.

    MO-AIP - Diverse Functional Responsibilities
    Diverse Functional Responsibilities

    LP - MO-AIP Wide Range of Work Experience
    A Wide Range of Work Experience

    Testimonials

    The live session with Professor Subriana truly allowed us to learn the topic in a live and interactive manner.
    Sushama Shah
    Area Vice President, SDV
    LTTS
    I loved the use cases and the degree of explanation for AI and where it came from.
    Vaibhav Gupta
    Business Strategy Manager, Walmart
    The best part of the program is its comprehensive and practical approach to learning. The blend of hands-on projects, especially using tools like Jupyter Notebooks, alongside timely discussions on eth...
    Aleksandar Kontrin
    Pricing Process Manager,
    SKF
    The best part of this program was the vibrant community of students. We formed an amazing group of professionals, passionate and eager to share experiences and support each other in AI. The office hou...
    Antonio Pizzutelli
    Senior Design Manager,
    eBay
    I appreciated the breadth of information about different AI algorithms and approaches, and also the depth where I felt I understood the differences and how they worked well enough to be effective in m...
    Michael Borchert
    Distinguished Architect,
    Federal Reserve Bank of Minneapolis
    The videos and notes are amazing, as well as the workbooks, which really let you apply everything you have learned throughout the program.
    Lucas Sale
    Student, University of Central Florida
    I think the structure was the best part of this program. The expectations were clear, and I was able to plan everything based on that.
    Rajesh Ranganathan
    Product Engineer, EMS
    The best part is understanding the framework. It provides a general idea of the knowledge and tools necessary to develop AI projects.
    Victor Mejia
    Product Manager
    Nextivity

    Representative Companies

    • Jaguar Land Rover Italia s.p.a.

    • Apple

    • Microsoft

    • Ecoplexus

    • Accenture

    • Zebra Multimedia

    • MSC CRUISES

    Key Takeaways

    This program is designed to equip you with the skills to broaden your understanding of AI-based solutions and Gen AI.

    The program will help you to:

    • Categorize Different Machine Learning Algorithms:

    Classify and describe various machine learning algorithms, such as supervised, unsupervised, and reinforcement learning, highlighting their unique characteristics and applications.

    • Categorize Different Convolutional/Deep/Recurrent Neural Network Algorithms:

    Distinguish between different types of neural networks, including convolutional neural networks (CNNs), deep neural networks (DNNs), and recurrent neural networks (RNNs), explaining their structures, functionalities, and use cases.

    • Evaluate the Four Stages of the AI Design Process Model:

    Critically assess the four key stages of the AI design process, discussing their significance, challenges, and best practices for successful implementation.

    • Explain How Humans and Computers Interact in AI:

    Analyze the interaction between humans and computers in AI systems, focusing on how human input, oversight, and collaboration enhance AI performance and decision-making.

    • Describe How Different Types of Superminds Address Various Problems:

    Illustrate the concept of superminds, groups of individuals and machines working together, and how different configurations of superminds can effectively tackle diverse problems.

    • Predict AI Opportunities in Digital Business Processes:

    Identify and forecast potential AI-driven opportunities within digital business processes, emphasizing areas where AI can drive innovation, efficiency, and competitive advantage.

    • Build a Business Case for Initiating an AI Application:

    Develop a comprehensive business case for the initiation of an AI application, including cost-benefit analysis, strategic alignment, risk assessment, and implementation roadmap.

    Program Highlights

    MO-AIP-PH-Icon-1

    Earn a certificate and 4.80 Continuing Education Units (CEUs) from MIT xPRO

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    Insights and examples from renowned MIT faculty

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    Market-ready skills for evaluating the opportunity for AI solutions and making the case for it

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    Develop an AI project proposal to present to internal stakeholders or investors

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    Advance your knowledge through crowdsourcing, demos, and design-support activities

    Program Topics

    Live Session with Brian Subirana

    Generative AI Disruption: RAG and Cloud Applications

    In this live session, Brian Subirana will explore the impact of Retrieval-Augmented Generation (RAG) on cloud services, using an Amazon case study to demonstrate its effectiveness. Focusing on how RAG is driving innovation and disruption, this session will provide key insights into its practical applications. It is an essential discussion for understanding the role of generative AI in modern cloud technologies.

    Note: Live sessions mentioned here are subject to change.

    Faculty

    BRIAN SUBIRANA-Faculty
    BRIAN SUBIRANA

    Former Director, MIT Auto-ID lab

    Brian Subirana has taught at MIT Sloan and the MIT School of Engineering and he is also on the faculty of Harvard University. His research centers on IoT and AI, and focuses o...

    ANDREW LIPPMAN-Faculty
    ANDREW LIPPMAN

    Senior Research Scientist, MIT; Associate Director, MIT Media Lab

    Andrew Lippman heads the Viral Communications research group at MIT Media Lab. His work has ranged from digital video and entertainment to graphical interfaces, networking and...

    STEFANIE MUELLER-Faculty
    STEFANIE MUELLER

    X-Career Development Assistant Professor, MIT Electrical Engineering and Computer Science, joint with Mechanical Engineering

    Stefanie Mueller is the head of the Human Computer Interaction Communities of Research (HCI CoR) at MIT CSAIL. In her research, she develops novel hardware and software system...

    DUANE BONING-Faculty
    DUANE BONING

    Clarence J. Lebel Professor, Electrical Engineering and Computer Science

    Duane Boning is affiliated with the MIT Microsystems Technology Laboratories and serves as Associate Director for Computation and CAD (computer-aided design). He is also the E...

    BRUCE LAWLER-Faculty
    BRUCE LAWLER

    Managing Director, MIT Machine Intelligence for Manufacturing and Operations (MIMO)

    Bruce Lawler is a technology entrepreneur and an executive leader. He has developed several applications across platforms such as mobile, SaaS, AI and video distribution netwo...

    THOMAS W MALONE-Faculty
    THOMAS W. MALONE

    Patrick J. McGovern Professor of Management, MIT Sloan Founding Director, MIT Center for Collective Intelligence

    Thomas W. Malone is the Professor of Information Technology and a Professor of Work and Organizational Studies at MIT. In his researches over the years, Malone rightly predict...

    Guest Speakers

    DAVID ANDERTON-YANG-Guest-Speaker
    DAVID ANDERTON-YANG

    Chief Executive Officer, Voomer

    David Anderton-Yang heads the startup Voomer, which helps users build confidence in video interviews. The service uses an AI-enhanced video analysis technique to give users fe...

    ARUNA SANKARANARAYANAN - Guest-Speaker
    ARUNA SANKARANARAYANAN

    Research Assistant, MIT Media Lab

    Aruna Sankaranarayanan works at the Viral Communications group at the MIT Media Lab. Her research looks at the ways in which deep learning and computer vision techniques can m...

    Example image of certificate that will be awarded upon successful completion of the program

    Certificate

    Get recognized! Upon successful completion of this program, MIT xPRO grants a certificate of completion to participants and 4.80 Continuing Education Units (CEUs). This program is graded as a pass or fail; participants must receive 75% to pass and obtain the certificate of completion.

    Note: After successful completion of program, your verified digital certificate will be emailed, at no additional cost, in the name you used when registering for the program. All certificate images are for illustrative purposes only and may be subject to change at the discretion of MIT.

    Receive an executive certificate with this learning journey

    AI Strategy and Product Innovation

    Program overview Why this learning journey? Tuition fee Faculty Certificates

    Registration for this program is done through Emeritus. You can contact us at [email protected]

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    Didn't find what you were looking for? Write to us at [email protected] or Schedule a call with one of our Academic Advisors or call us at +1 401 443 9591 (US) / + 44 189 236 2347 (UK) / +65 3129 7174 (SG)

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